Full Service Market Research Agency
We are Kids, Youth and Family Research and Insight Specialists. Our aim is to bring clear thinking and an in-depth understanding for businesses and organisations targeting these groups through a combination of qualitative and quantitative research methodologies and techniques, industry intelligence and expertise.
Our capabilities are rooted in the knowledge and passion of our highly experienced team whose reputation has been established at client-side commercial businesses. We now work across a range of industries including toys and games, FMCG and media, helping put consumer thinking at the heart of their business.
iGen is committed to provide affordable, accessible and actionable research for our clients.
Based in Central London
87 New Cavendish Street, London, W1W 6XD
part of Generation Media Group
Generation Media is a unique, specialist media planning and buying company based in Central London. We ONLY work on parent, child and youth focused business with entertainment brands and products at the core of our client-base.
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