In addition to evaluating a client’s brand, we can provide tracking over a particular period, whether that be capturing interest before and after a client rebrand, or tracking awareness of a brand before and after activity. We are able to track key brand metrics like awareness and likeability, and brand affinity.
- - Helps clients understand their current position amongst their competitors and set KPI targets
- - Evaluate key drivers within the wider competitive set as well as for the brand itself
- - Tangible monitoring of marketing activity impact
- - Articulate brand performance
iGen Insight | Design by MJBCollective