Latest Insights - iGen Insight

Specialist Youth, Kids and Family Research Agency

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New Paddington Bear Book

New Paddington Bear Book

We were thrilled to hear that HarperCollins will be publishing a new Paddington Bear book in November to coincide with the Paddington film which will be released on 28th November in the UK. Find more information Read More ..

World Water Day

World Water Day

At my children’s school, they marked World Water Day by raising money for Water Aid. They let the kids where mufti … BLUE mufti… if they paid a pound. A nice way to help create a memory through a change in routine, making it fun and linking to a clear message – “Water is the most importRead More ..

How mums are spending their daily lives in 2014

IPA iGen Insight

We were really interested to read the results from the latest IPA Touchpoints5 data which illustrates how mums are spending their time day-to-day… It seems they are happiest at 7.30pm. Night, night children! Full report can be found Read More ..

Harrogate Nursery Fair

Harrogate Nursery Fair

Today we went up to the Harrogate Nursery Fair. It was a fun filled day speaking to clients and looking around to see what is new on the nursery market. Exciting to see new companies are entering the market! Next one coming up for us is the Baby Show in Birmingham. Let us know if you are around!Read More ..

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